
Japan Exporter Bootcamp
for Trade Associations and Governments
Whatever your unique situation, we can craft bespoke programming and deliverables to give your group the best chance for success.
Be it a large group setting or more personalized coaching, happy to help.
CASE STUDY:
IN JAPAN
In 2024, the Province of Alberta tapped Paul to deliver an in-depth seminar,
Empowerment Through Readiness: Preparation to Enter Japan’s Agri-food Market
The session featured a step-by-step guide to the preparation process and guidance on how to increase your chances of finding a Japanese partner and making the key first impressions to meet Japanese distributor expectations.
Goals
While many vendors have been eager to enter Japan, business after business have shown up to key events in Japan (such as FoodEx) unprepared, which led to successive failures. The Japanese Embassy of Canada in Tokyo saught to create prosperity for home-town businesses and harmonious trade relationships with Japan.
Key Deliverables
In-Person Seminar
Guided group focus sessions
38-page setp-by-step guide
One-on-one feedback sessions
Day Event
Topics Covered:
Insider Intel
Practical Tools
Cultural Insights
Japanese Business Tips
Partnership Networking
“The cultural insights were very useful. I found myself writing furiously. Fantastic presentation, thorough and insightful.”
38-Page Custom Sample Pitch Packet
for Canadian Exporters
Pitch packet sections include:
Introduction
Product portfolio
Detailed product information
Logistical information
Important reference documents
“I found the booklet structure, real life stories, examples, and overview of Japanese business culture valuable.”
Plus Custom Guide
A customized 37-page guide, including step-by-step preparation instructions, key contacts, freight resources list, and useful contact information.
“Working with Paul was exciting, and I can continue to trust him. I knew he was going to come through. It gave me a sense of confidence. I’ve been in the business a long time, and this is the best project we’ve delivered to Alberta clients in my sector.
The results were almost unprecedented. Two companies have already come through with deals because of the program we did with Paul. For the upcoming FoodEx convention, we have 42 people representing 20 companies who are engaged, plus interest from additional qualified clients.
He laid it out clearly to people: this is not an easy market, and there is a lot of work to do. That truth helped companies focus and take action. His work spurred additional interest from qualified clients, and the impact has been remarkable.”
- Mary Beth Takao
Senior Business Development Officer
Embassy of Canada in Tokyo
And One-On-One Coaching Sessions
30-minute speed sessions with small business leaders and groups, reviewing questions like:
Is Japan right for me?
Am I ready for exporting?
Is it worth my time?
What type of partner should I find?
Do I need to change my package?
Is there a market for X?

Japan Exporter Bootcamp
for Trade Associations and Governments
Curious about how we can help your organization?
Don’t hesitate to reach out for a no-obligation chat.